Dedham Vale
Brand Positioning
Brand Identity
Portfolio Architecture
Packaging Design
Brand World
Website Design
Repositioning an iconic English wine brand with a future-facing vision.
Dedham Vale
Brand Positioning
Brand Identity
Portfolio Architecture
Packaging Design
Brand World
Website Design
Repositioning an iconic English wine brand with a future-facing vision.
Our approach.
The redesign of Dedham Vale Vineyards reappraises the English wine market by re-positioning the brand at the intersection of heritage and contemporary refinement, speaking directly to today’s and tomorrow’s wine connoisseur.
Rooted in the provenance of the Dedham Vale countryside, immortalised by iconic British artists, the brand draws on a legacy of landscape, craftsmanship, and quiet prestige. This narrative is reinterpreted through a modern lens, balancing authenticity with elevated design to reflect the growing confidence and global relevance of English wine.
